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SIMS Ambassador Program 2012
1. SACHIN SINGH
B-48
SIMS
2012-2014
SIMS Ambassador Program 2012
2. KP Key KA Key VP Value CR CS Customer
Partner Activities Proposition Customer Segments
Relationship
•Investor •Production of •Masala movie
•Production movies •Worlds •Strong •Action movie
house •DIistribution largest emotional •Romantic
•Cast and crew •Exhibition entertainme relation ship movie
•DIistributor •Collection nt industry with more than •Comedy
•Exhibitor Giving a billion people •Realistic
quality all over the •Drama
entainment world.
to more than BUSINESS
1 billion
people all MODEL
KR Key over the CH Channel
Resoureces world in
affordable •Advertisment
•Copy rights of price. and promotion
movie Changing in print and
music,dialogues, their life by electronin
script touching media
•Artists and crew every •Producer
•equipments sphere of •Distributor
their life. •Exhibitor
•Collection
office
C$ Cost Structure R$ Revenue Stream
•Indian theatrical
•Artist and technicians wages •Cable and satalite
•Shooting and production •Overseas
•Print cost •Home video
•Publicity cost •Ancillary revenues
•Intrest and taxes
3. Business metric Description
Net collection Total collection from
theaters, satellite rights etc
Opening collection Collection on first day of
release
Number of screens No of screens released on
Total Profit Total amount of profit so far
Number of prints Number of digital and
normal prints
4. Business metric Description
Successful running days Successful running weeks
in theaters
Demographics No of countries in which
its released
Ratings Ratings by critics as well
as users
No of viewers Total no of viewers of the
film while in theaters
Awards Awards bagged by the film
5. Business Gangs of Dabangg
metric wasseypur
Net collection Rs 27.84 crore Rs 215 crore
Opening Rs 4 crore Rs 14.5 crore
collection
Number of 1000 2100
screens
Total Profit Rs 18.5 crore Rs 175 crore
Number of 1700 3000
prints
6. Business metric Gangs of Dabangg
wasseypur
Successful 8 weeks 11 weeks
running days
Demographics Released in Released in
india,uae, france india,
uk,usa,australia,
canada,middle
east
Ratings 8.6/10 IMDB 6.4/10 IMDB
No of viewers 27 Lakh 1.5 crore
Awards No awards so far One national,6
filmfare,9 zee,10
iifa awards